What is Conceptual Design ??
Conceptual Design is an early phase of the design process, in which the broad outlines of function and form of something are articulated. It includes the design of interactions, experiences, processes and strategies. It involves an understanding of people’s needs – and how to meet them with products, services, & processes. Common artifacts of conceptual design are concept sketches and models.
Interior design concept is where you define elements that make up a design. It is when you look deeper than the paint or flooring to understand what message does a certain space is trying to convey. You may consider the use of combination of different light layers, type and color of utilized wood, displays, and other things that constitute Shopfitting and fit-outs.